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Marketing Strategy Guides

Practical marketing playbooks, tools, and strategies designed specifically for indie hackers who are great at building but need help with growth.

How to Market an Online Course Business: Student Acquisition

Learn proven strategies to market your online course and attract engaged students who are ready to learn

Strategy πŸ“– 5 min read

How to Market a Cloud Computing Business: B2B Strategy

Learn effective B2B marketing strategies for your cloud computing business with real-world examples and actionable tips.

Strategy πŸ“– 5 min read

How to Market a Data Analytics Business: B2B Guide

Strategic guide helping data analytics businesses attract and retain B2B clients through proven marketing approaches.

Strategy πŸ“– 5 min read

How to Market a Blockchain Business: Growth Strategy

Learn effective marketing strategies for blockchain and web3 businesses, with real-world examples and actionable tips.

Strategy πŸ“– 5 min read

How to Market an AI Business: B2B Marketing Strategy

Learn effective B2B marketing strategies for your AI business to attract and convert enterprise customers

Strategy πŸ“– 5 min read

Developer Relations to Sales Pipeline: Converting Community into Revenue

Learn how to transform developer community engagement into a predictable sales pipeline with proven strategies.

Strategy πŸ“– 5 min read

From Zero to 10,000: How Pipedrive Cracked the SaaS Growth Code

How a European SaaS startup scaled to 10,000 paying customers through smart growth strategies and customer focus

Strategy πŸ“– 5 min read

Building Your Audience Before Your Product: The Newsletter-First Approach

Turn your newsletter into a launchpad: How to build and validate your audience before creating your product

Strategy πŸ“– 5 min read

Technical Debt vs Market Debt: Why Perfect Code Won't Save Your Startup

How focusing too much on code quality instead of market fit can sink your startup before it starts.

Strategy πŸ“– 5 min read

3 growth tactics you must NEVER use

Learn why popular growth strategies used by tech giants can sink your indie startup before it even starts

Strategy πŸ“– 5 min read
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Startup Strategy Tools for Indie Hackers

Startup Brand Pyramid Generator

Create a clear brand pyramid that defines your product's attributes, benefits, and vision.

Product Positioning Generator

Craft a compelling positioning statement for your MVP or early-stage product.

SaaS Value Proposition Canvas

Map customer pains to your solution’s benefits for sharper messaging.

Ideal Customer Profile Generator

Create detailed personas of your perfect customers with precision.

Feature-to-Benefit Translator

Turn features into benefits customers actually care about.

Competitive Edge Visualizer

Map your position vs competitors and reveal defensible edges.

SaaS Pricing Strategy Designer

Design pricing tiers that align with perceived value.

Dev-to-Customer Language Converter

Translate technical jargon into customer-friendly messaging.

Content Strategy Blueprint

Generate a content plan mapped to your customer journey.

Onboarding Experience Optimizer

Design frictionless activation journeys with clear milestones.

Viral Loop Constructor

Build natural referral loops directly into your product.

Metrics Dashboard Prioritizer

Identify the KPIs that matter for your current stage.

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