Free basic audit
See what ChatGPT says about you today.
- Ten quick questions about your business, scored out of 100
- I ask ChatGPT three questions your customers type
- Whether it named you, and who it named instead
- The three things to fix first
People used to search and scroll. Now they ask, and AI names two or three businesses. We find out whether yours is one of them, tell you why not in plain English, and fix it.
Both times, the businesses that moved early got the next decade of customers cheaply, and everyone else paid to catch up. We are about a year into the third one.
You paid for the bigger advert and hoped someone's fingers stopped on your page. Whoever was first in the alphabet did well.
You paid an agency to get you onto page one. Ten results, and you fought for a slot. Most businesses got the hang of this eventually.
There is no page one. Someone asks, and AI names two or three businesses. If you are not one of them, the customer never knows you exist.
Most business owners have no idea this is already happening to them, which is why the ones who check now get the easy years before everyone else catches on.
Three numbers, all from people with no stake in selling you this. Check them yourself.
The free audit shows where you stand. The paid audit comes with a plan to fix it. Monitoring checks every month that you are still the business ChatGPT names, and tells you when that changes.
See what ChatGPT says about you today.
Find out who gets your enquiries, and get the plan to win them back.
Stay named, and hear the week someone takes your spot.
Prices are in US dollars. Monitoring has no lock-in, and none of it is a retainer. If you have not had an audit, your first month of monitoring sets the starting number.
No discovery call, no deck, no onboarding portal. Email works fine.
Business name, the city or suburb you serve, and what you actually do. If there are competitors who annoy you, name them and I will add them. There is nothing else to prepare.
Day 0I write the questions your customers would really type, then run them across ChatGPT, Gemini, Perplexity and AI Overviews. Several times each, because one run proves nothing.
Days 1 to 3What the engines said, who they named, and the ranked list of what to change, written in plain English. Reply with questions any time and I will answer them myself.
Days 4 to 5If a customer might ask "who should I use for this, near me", the same few things decide whether AI says your name or someone else's. Works best for one to fifty staff.
Family, employment, conveyancing, wills. People describe the problem, not the practice area, and AI picks a firm.
"Emergency dentist open now" is decided on data you probably have not checked since 2021.
Small business owners now ask AI who handles their situation before they ask a friend.
Real estate, training providers, home services, B2B agencies. Same shift, same fixes.
Answer ten quick questions about your business and get a score out of 100 straight away. Within 24 hours, I ask ChatGPT three questions your customers would type, and email you whether it named you and who it named instead. It is free, and nobody rings you.
If you are not sure of an answer, that is an answer too.
It is a fair question, because plenty of people are selling "AI optimisation" with a straight face and nothing behind it. Here is what you get instead.
Mark Ashworth
Growth Pigeon, Singapore
I have spent 25 years doing marketing in Asia, most of it for businesses that had to win customers this quarter, not next year. I am not a tool and there is no agency behind me. You get me reading your answers and telling you what I would change.
The promise: no jargon. If I send you something you need me to translate, I have done it wrong. And I will never tell you a ranking is guaranteed, because AI answers change run to run and anyone claiming otherwise has not checked twice.
ChatGPT does not invent a list of businesses. It reads pages and names what it read: directories, review text, association registers, Reddit threads, YouTube videos, press mentions. You get recommended by being present and consistent in those places, with the details a buyer actually asks about, such as what you do, where, and what it costs. Your own website confirms all that, but on its own it rarely wins you the mention.
No, and nobody can. There is no first place in an AI answer, and the answer changes between runs. What I do is run each question several times, measure how often you get named across the set, change what feeds those answers, and measure again. Anyone selling you a guaranteed AI ranking is selling something that does not exist.
The basic audit is free. The full audit, with a 90-day plan, is US$297 once. Monitoring is US$149 a month, or US$249 a month for weekly checks, and you can cancel any time. I do not build websites or sell retainers.
It overlaps, but the money goes somewhere different. Classic SEO spends most of its budget chasing backlinks, and backlink counts barely correlate with whether an AI names you. What moves is being readable and consistent in the sources the engines quote, which is mostly not your website. About 68% of US Google searches already end without a click, so being the answer matters more than being the tenth link.
Perplexity picks up changes in about two to four weeks. Gemini takes one to three months. ChatGPT is slower for anything baked into the model, though its browsing mode reacts faster. Expect partial movement in month one, and more after that.
Take the free audit anyway and put your trade in the box at the end. The order I build the trade pages in comes from what people type there, so you will move yourself up the list.
It takes you two minutes. You get your score and the three things to fix first straight away, and what ChatGPT said within 24 hours. Then you can decide whether the paid audit is worth it.
Being named is no good if the customer lands on a page that does not explain what you do. These came first and still work.